Highlights From The Episode:

• We had the pleasure of hosting a special guest, Emily Ridenour, our esteemed press department manager. Emily shared valuable insights into our press release process, the latest updates on various press products, and effective press strategies to boost search engine rankings.
• Victor and Emily talked about our new CTR Tests with Manipulation, a cutting-edge technique designed to elevate GBP.
• They explored how addressing confidence issues can impact the display of your site name, the importance of not disavowing backlinks if they were not purchased, and Google’s advice against frequent changes to redirects whenever possible.

1:30 Q&A with the guest