Push Rankings w/ YT Geo Tags, Driving Directions, & Maps Links: SEO Mad Scientist Podcast Episode 2

• In the episode, Mike, Sophie, and Alex dissected recent Google algorithm changes, highlighting their impact on website rankings and optimization strategies.
• They shared practical tips on optimizing meta descriptions and using location tags for improved local SEO performance.
• Also, they discussed ethical considerations in SEO, emphasizing the importance of integrity and outlining guidelines for sustainable success in digital marketing.

🔍 Explore more SEO tests & submit your own test ideas: https://web20ranker.com/seo-mad-scientist/

🛠️ Tools We Used in Testing:

Local Viking: https://localviking.com/

SERPResults: https://serpresults.com/

Products Discussed:

Brand Links: https://web20ranker.com/brand-authority-links/

Mini Networks: https://web20ranker.com/mini-networks/

SEO Discussion with Mike Milas + Sophie Allen + Alex C. Barr

00:00 Introduction

02:33 New testing library launching soon

03:57 Google changes metadata practices

10:22 Location tags, driving directions & links in YouTube videos

18:07 Geo-relevance and Google Earth links

20:43 Testing brand links and mini networks

21:16 Ranking impact of SAB vs physical address

26:27 Ethics of buying reviews and negative SEO

34:34 Conclusion and farewell