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* Interactive Mastermind Format – 2 Full Days Of Sessions (Saturday & Sunday) – Hands-On
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* One Topic Presented By Victor – Local SEO Strategies For Long Term Rankings – Avoiding Cheap Tactics That No Longer Work But Are Still Commonly Used – Using An Analytical Approach To Guide A Campaign – When To Use Data From A Tool Vs Voiding Misinformation
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SERP Changes/Tests
Google Says
24:55 Has anyone seen big drops in map views and searches in your GMB and this is with all my clients. They are all still ranking great but it looks like Google is cleaning some backend stuff up. Any thoughts?
41:50 I wonder how this will affect brand searches if employees are searching just to make edits?
51:30 a theme I am working with now has 2 sets of menus (HTML code has the URL for the navigation menu in the header twice) one for desktop and one for mobile. will this impact the rankings? as in the source code has more “words” containing keywords. any tests that can offer an idea? or should I run Cora or POP to see if this is a no-no or not? thank you
55:38 what schema would you use on a site like Zillow – a real estate portal site? the same as for a real estate agency?
59:08 In your GMB listing, for a service based business, does it matter, for SEO purposes, what categories you upload your photos too?
1:03:01 how do you appear in predictive suggested search in Google with a little logo?
1:03:28 Would you say that branded searches are more beneficial to product searches rather than service related businesses?

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